Website structure is extremely important to Google’s ranking algorithm. Google finds a way to make sure that people who come searching always find what they need and SEO is the technology with which websites try to meet up with Google’s search criteria so they can rant top of search queries. At Dipped Marketing, we know how to organize your website so Google finds and chooses you when matching queries to results.

Semantic Analysis

Semantic analysis helps you to recognize and rank the importance of topics within a given document. Similar to keywords, semantics also play a crucial important role in search-engine rankings. Semantics are not your typical  search criteria so learning to optimize this is one of the fastest and most reliable ways to boost search rankings and at Dipped Marketing Group, we’ve mastered the art of semantics and know how to optimize it to clients benefits

Keyword Research

Building keywords into your content ensures it captures your customer’s interest so that you can experience increased traffic and conversions whenever related searches are made. Our keyword focuses on relevant industry keywords, keywords ranking data as well as your own domain’s keyword ranking data and also other information like keyword’s average monthly search volume, rank priority and cost per click bid. All of these help us provide you with keywords that will drive traffic to your content.

Relevant Backlinks

The pages that link to your site carry with them authority and search engines take this authority into account when determining results rankings. At Dipped Marketing, we have a large network of relationships with websites that have a high domain authority and we are also constantly building new ones. Our link acquisition and vetting process is through and we ensure that your site always has the right links to support your SEO goals.

Technical SEO

Find out what’s going on behind the scenes of your site, our SEO specialists dig deep to ensure that your website's technical SEO configurations are constantly under watch to ensure that they are optimized or long term success. We carry out regular site audit to detect ways we can improve your site’s technical SEO so that your website performs optimally at all times.

Site Migration

Let’s move you with ease. Transferring your website to a new platform or structure can have a serious negative impact on its rankings and effectiveness. At Dipped Marketing, we’ve found a way to seamlessly perform this migration with very little or no impact to you site’s rankings and performance.

More Social Engagement

Increased interaction signals from popular platforms like Facebook, Twitter and Linkedin directly affect the visibility of your content and indirectly your search ranking. At Dipped Marketing, our social media marketing strategies are cutting edge and are poised to deliver excellent returns on investments.